• Establishment  1994
  • Head Office  St. Georgen im Attergau, Austria
  • Employees 13
  • Export share  82%
  • Sales ∅ 10 Mio Euro



1992, October

Establishment of Josef Gehringer OEG for design purposes


1994, March

Establishment of Jo Gehringer und Tom Huber Design GmbH
Shares in the company: 60% Jo Gehringer, 40% Tom Huber
Business manager: Jo Gehringer
First GDS with the brand dirndl+bua


1994, May

First employee: Bernd Gehringer (nephew of Jo Gehringer)


1996, May

Jo Gehringer goes into his well-deserved retirement
Change of the company name in Gehringer und Huber Design GmbH,
integration of Josef Gehringer OEG and joining of Bernd Gehringer as a partner
Shares in the company: 80% Tom Huber, 20% Bernd Gehringer
Business manager: Tom Huber


1996, autumn

Acquisition of the corporate building in 4880 St. Georgen im Attergau, Bahnhofstraße 25


1998, spring

Adaptation of the corporate building and construction of the main storage cellar


2000, March

Decease of Jo Gehringer


2005, autumn

Establishment of the brand Softclox
Exclusive licensed distribution by Gehringer und Huber Design GmbH


2006, summer

Construction of an extension for additional storage space


2007, December

After long years of successful partnership, Bernd Gehringer passes on his
partnership shares and power of attorney to Joachim Schlaminger.
Bernd Gehringer continues to be responsible for purchasing and controlling.
Joachim Schlaminger contributes his know-how to the development of the
children’s shoes brand mollio.


2008, summer

Refurbishment of the corporate building, building an extension & converting of the office storeys


2009, January

Change of the name of the company as of 1 January 2009 in shucube GmbH
VAT ID and trade register number remain the same


2011, Summer

Reconstruction and renovation of the dirndl + bua shop and headquater

2011, August

shucube GmbH assumes and buyes shoe factory in Hungary (Szombathely / 82 employees)

2012, Spring

Preparation and planning of restoration in Szombathely (additional storage rooms, thermal energy and purchase of new production equipment)

2014 spring

2014 spring
Renovation and expansion of the warehouse and the factory in Hungary.

2014, April

20 years anniversary dirndl+bua